Automotive Campaign
All Projects
Raw Instinct
Location
Berlin
·
Germany
Year
2025
Client
Northline
Creative Direction
CINTRA
Photography
CINTRA Studio
Project Introduction
01
Speed, seen from standing still.
An automotive campaign for Northline, photographed and filmed over three nights on closed roads and in an empty car park in Berlin.
The Brief
02
Show power without showing off.
The campaign avoided the usual language of car advertising. We kept the car in near darkness and let reflections, tail lights, and sound carry the story.
Creative Direction
03
Night only.
Wet tarmac.
Reflected light.
Low angles.
Gallery
(05) Frames
Behind The Scenes
On Set
Behind The Frames
A glimpse into the people, process, and atmosphere behind the production.
Credits
End Titles
